Brooks PR Invitational

The PR Invitational is an elite track meet for high school runners. Each year Brooks Running puts on the event and invites select athletes in a unique way to run in the event. The project brief demanded updating the logo and the creative direction to embody the prestige and energy of the event. By using the same color palette as previous years' we sustained and improved awareness of the event.

"Golden Ticket" Invitation to the Brooks PR Invitational. 
High school athletes received this invitation if they ran a qualifying time in their respective event. 
Primary Ad
Secondary Ad
Photography & Type Experiment
Graphic DesignPhotographyTypography
Brooks Running Fall 2014 Catalog
Creative DirectionGraphic DesignTypography
Loop Email Rebrand and Logo Design
BrandingGraphic DesignTypography
Brooks Running Company Stationary
BrandingGraphic DesignIllustration
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Art DirectionGraphic DesignPhotography
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Art DirectionGraphic DesignPhotography
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Art DirectionDigital PhotographyGraphic Design
Inspiring Coaches Ad
DrawingPrint DesignTypography
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Art DirectionGraphic DesignPhotography
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